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LOCAL GASTRONOMY

EXAMPLES OF INCENTIVE & GROUP ACTIVITIES IN PRAGUE


Discover Czech gastronomy through tastings, traditional restaurants, brewery visits and local food experiences. Prague offers group-friendly dining options ranging from authentic Czech cuisine to modern culinary concepts and exclusive dinners.


TOURS IN PRAGUE

 


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Original Beer Tour Experience

Duration: 1,5 - 2 hours 

Discover the story of Pilsner Urquell, the world’s first golden lager, in an immersive experience at the bottom of Wenceslas Square. This interactive tour uses audioguides, video mapping, light effects, and projections to bring brewing history to life. A perfect MICE activity combining culture, storytelling, and innovative entertainment.

 

 


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Prague Brewery Tour

Duration: 3-4 hours

Discover Prague’s craft beer scene beyond the mainstream on a guided tour of hidden microbreweries. Visit three unique venues, taste a variety of local beers, and enjoy traditional Czech appetizers along the way. The experience ends with unlimited beer at the final stop, making it a fun and authentic MICE activity for groups.

 


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Prague Beer Spa

Duration: 2-3 hours

Relax in a unique beer spa experience featuring a warm oak tub whirlpool bath followed by rest on a wheat straw bed. Guests enjoy homemade beer bread and freshly brewed beer while benefiting from natural ingredients like brewer’s yeast. A distinctive and memorable MICE activity combining wellness, tradition, and local Czech culture.

 


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Staropramen brewery centre

Duration: 1 hour

Visit the Staropramen Center in Prague’s Smíchov district and explore the brewery’s fascinating history from its founding in 1869 to the present day. Enjoy an interactive tour through historic brewery buildings, learn about traditional and modern brewing methods, and discover how one of the Czech Republic’s top beers is crafted.


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U Fleků Brewery

Duration: 1 hour 

Visit U Fleků, the oldest brewery in Prague, brewing beer continuously since 1499. Step into the historic halls and enjoy the unique atmosphere shaped by centuries of tradition. Don’t miss tasting their famous dark lager, brewed on-site using original recipes, and experience a true taste of Prague’s rich brewing heritage in this iconic brewery.


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Small Brewery U Medvídků

Duration: 2 hours

Visit U Medvídků, the smallest brewery in Prague, and explore its unique charm. Take a guided tour, available daily from 15:00 to 17:00, and learn about its brewing traditions. Afterward, browse the shop for a variety of beers and brewery products. A perfect opportunity to experience authentic Czech brewing in a historic setting.


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Wine in Botanical Garden

Duration: 3 hours 

Discover the St. Clare Vineyard and Botanical Garden on a unique journey through plant evolution. The 2026 exhibition presents the story of plant life from its earliest forms to today’s diversity. The experience includes a wine tasting, combining nature, education, and scenic views of Prague in a relaxing and inspiring setting.


TOURS OUTSIDE OF PRAGUE

 


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City tour & brewery visit Pilsen

Duration: 8 hours

Discover the city of Pilsen on a guided tour of its historic center, then visit the world-famous Pilsner Urquell Brewery. Learn about the birthplace of lager beer, explore the brewing process, and enjoy a tasting of fresh, unfiltered beer directly from the source.


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Brewery Kozel visit

Duration: 4 hours

Visit the Kozel Brewery in Velké Popovice and discover how one of the Czech Republic’s most popular beers is made. Learn about its long brewing history, meet the iconic goat mascot, and explore the production process. Finish your visit with a tasting of fresh Kozel beer straight from the source.


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Brewery Krušovice visit

Duration: 5 hours

Visit the Krušovice Brewery, one of the oldest breweries in the Czech Republic. Discover its royal heritage, traditional brewing methods, and centuries-old beer culture. Enjoy a guided tour of the brewery and finish with a tasting of Krušovice beers, brewed with tradition since the 16th century.


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Budvar Brewery visit

Duration: 6 hours 

Discover the Budějovický Budvar brewery on a guided tour in České Budějovice, where guests explore the full beer-making process from raw ingredients to maturation. Visit production areas, historic cellars, and enjoy a tasting of fresh lager directly from the tanks. A unique MICE experience combining Czech brewing tradition, innovation, and authentic local flavour.